Top U.S. Negotiation Firm Partners with European Consultancy

Posted on September 27, 2011 | Filed Under News | Leave a Comment

K&R Negotiations and Radix Management Consultancy to Offer
Executive Negotiation Training to BeNeLux Markets

Ridgefield, Conn. – (September 27, 2011) – K&R Negotiation today announced its partnership with Netherlands-based Radix Management Consultancy. The partnership will extend availability of K&R’s exclusive negotiation training and consulting to companies in the BeNeLux region (Belgium, Netherlands and Luxembourg), as well as provide limited services to Germany and other parts of Western Europe.

K&R Negotiations has provided expert training and successfully structured and negotiated hundreds of millions in deals for mid-sized and Fortune 200 companies around the world. Radix Management Consultancy has executed successful management, sales and leadership programs for leading European companies in media, healthcare, and engineering sectors, among others.

"K&R Negotiations’ ability to deliver value-based outcomes for clients makes them a strong partner," says Michel Radix, owner of Radix Management Consultancy. "Their approach has been proven to win bigger deals and create more profitable long-term relationships. Radix clients will benefit greatly from this powerful methodology."

"Michel’s formidable skills, expertise, and regional knowledge will make this a fruitful partnership not just for us, but for European companies who must create win-win outcomes," says Mladen Kresic, CEO and co-founder of K&R Negotiations.

About K&R Negotiations

K&R Negotiation Associates, LLC, is a consulting firm specializing in structuring and negotiating business transactions around the world. The company is comprised of professional negotiators, sales executives, and business attorneys. K&R professionals average over 20 years of professional negotiation experience and apply a results-driven methodology to change negotiation behaviors and improve negotiating success. K&R’s clients include Fortune 200 companies such as IBM, EMC and Xerox, as well as smaller companies such as Bristol Technology (now part of HP), Priceline, SEI and others. For more information, please visit www.negotiators.com.

About Radix Management Consultancy

Netherlands-based Radix Management Consultancy provides interim transitional management, management consulting, training and project management in sales professionalization, change management and leadership – all with a focus on customer results. Its clients include De Telefoongids (Yellow Pages), Arboned, KPN Telecom, Veenman (Xerox), University of Wageningen, Telegraaf and Grontmij.

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For more information please contact:
Nate Warren
720.244.4734
nwarren@fusionmarketingpartners.com

Winning New Business from Established Competitors

Posted on September 13, 2011 | Filed Under Value | Leave a Comment

OK, so you are an established company and your growth hasn’t met expectations for a few years. How do you focus resources to accelerate growth, and where are those resources wasted?

Long before you arrive at the negotiating table, it is fruitful to prepare by engaging in a thought exercise that prepares you to best articulate your value — whether you’re trying to win new business or more business from an existing account. Once you’ve decided on a strategic path, the rigorous preparation and advance research to create credibility at the bargaining table can begin.

For many established companies the paths to growth are:

(a) adding new products or services through development or acquisition,

(b) selling more to their existing customers, or

(c) winning new customers for their existing products or services.

Now consider option (c). For example, you sell BAFOs, a new light-calorie, chocolaty, nutty snack. When would a customer who has never heard of BAFOs try them? Read more

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